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About Us

About Vestara Business Brokers


At Vestara Business Brokers, we’re more than a brokerage—we’re your trusted partner in achieving a successful business sale. Founded by Iowa native Aric Asplund, our mission is to provide a better way for business owners to sell in Iowa and beyond. With a deep commitment to responsiveness, personalized service, and industry expertise, we ensure every transaction aligns with your goals, delivering maximum value and peace of mind. Our client-first approach sets us apart, addressing the frustrations many sellers face and offering a seamless, supportive experience from start to finish.

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Our Story

A Better Way to Sell Your Business

Vestara Business Brokers was born out of a desire to transform the business brokerage experience in Iowa. As an Iowa native, our founder Aric Asplund saw firsthand the challenges business owners faced when working with local brokers in Des Moines. Too often, sellers encountered delays, inconsistent communication, and a lack of dedicated support, with brokers more focused on quick commissions than on securing the best outcomes. Determined to create a better solution, Aric leveraged his extensive business experience to establish Vestara—a brokerage that puts clients first. We’re here to ensure your sale is handled with the care, professionalism, and expertise you deserve, whether you’re in Des Moines, Cedar Rapids, or anywhere across the USA.

Aric Asplund
Meet Our Founder

Aric Asplund

Aric Asplund, founder of Vestara Business Brokers, brings over 20 years of business experience to support your sale. Born and raised in Iowa, Aric is passionate about helping local business owners succeed. With an MBA from the University of Iowa, he has a proven track record in leadership, strategic planning, and operations across manufacturing, distribution, and sales.

For seven years, Aric served as President & CEO of International Enviroguard in Dallas, TX, where he drove significant growth through customer-focused strategies and operational improvements. His roles at companies like Essendant and Briggs Equipment sharpened his expertise in P&L management and global supply chains, equipping him to guide business owners through complex sales. Inspired by the challenges he saw with local brokers in Des Moines, Aric founded Vestara to provide timely, dedicated support, ensuring your sale prioritizes your goals—not just closing a deal.

Our Mission

Empowering Iowa Business Sellers

Our mission at Vestara is simple: to empower Iowa business owners with a responsive, knowledgeable, and service-driven brokerage experience that delivers exceptional outcomes. We understand the emotional and financial significance of selling your business, and we’re here to make the process as smooth and rewarding as possible. Unlike others, we prioritize your goals over quick commissions, offering personalized support that ensures you get the best deal. From accurate valuations to targeted marketing and expert negotiations, we handle every detail with care, helping you achieve maximum value whether you’re in Iowa City, Davenport, or a national market.
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Why We’re Different​

What sets Vestara apart is our unwavering commitment to addressing the challenges business sellers face. We know how frustrating it can be to work with brokers who are slow to respond, offer limited support, or focus solely on their own interests. That’s why we’ve built Vestara on a foundation of responsiveness, transparency, and client success. Our team is dedicated to keeping you informed at every step, providing expert guidance, and securing deals that align with your vision. With deep roots in Iowa and a network that spans the USA, we bring local expertise and national reach to every sale, ensuring you get the best possible outcome.

Our Vision for the Future​

While we’re proud to be Iowa’s premier business brokerage, our vision extends beyond state lines. We aim to become a trusted name for business sellers across the USA, bringing our client-first approach and Midwestern values to entrepreneurs nationwide. By combining our local expertise with a growing national presence, we’re committed to setting a new standard in business brokerage—one where every seller feels valued, supported, and confident in their sale.

Contact Us

Contact info

Have questions or ready to discuss your next steps? We’d love to hear from you! At Vestara Business Brokers, we pride ourselves on responsiveness and clarity. Whether you're buying or selling, we’re here to provide immediate assistance and expert guidance.